Solo Biz Soft Editorial Team Taking a deposit before you start protects you from non-payment, covers your early costs and shows that the client is serious. Many freelancers avoid asking because it feels awkward. It does not need to be. Here is why to ask, how much, and what to say.
Why take a deposit
- It covers your costs if the client disappears.
- It commits the client to the project.
- It improves your cash flow.
- It reduces the risk of doing work you are never paid for.
How much should you ask for?
There is no rule. Many freelancers ask for 25 to 50 percent of a project upfront. For a small job, they may ask for the full amount. For a long project, they split the fee into milestones. Choose an amount that covers your early costs and that clients will accept. The Project Price Calculator shows the deposit and balance for any price.
Scripts you can copy
In your proposal
My standard process is a [PERCENTAGE]% deposit to start the project, with the balance due on delivery. Once I receive the deposit I will book your start date.
When the client says yes
Great, I am looking forward to it. I have attached the agreement and the deposit invoice for [AMOUNT]. Once both are back with me I will schedule your start date of [DATE].
If the client pushes back
I understand. The deposit reserves your place in my schedule and covers the early work. If it helps, I can split the project into two milestones with a smaller deposit. Would that work for you?
What if a client refuses to pay any deposit?
For a small first job you might accept it, but consider whether the client will pay the final invoice. A client who will not commit any money at the start is a higher risk. If you accept, keep the work in small stages and invoice at each one.
Frequently asked questions
Is the deposit refundable?
Say so in your contract. Many freelancers make it non-refundable once work starts, because it covers time already spent. Check what is allowed where you work.
Should I take a deposit from regular clients?
It is less necessary with clients who always pay on time, but a clear payment process still helps.
How do I invoice a deposit?
Send a separate invoice marked as a deposit, then a final invoice for the balance. Use the free invoice generator.
Related reading: Freelance Contract Template · Freelance Proposal Template
This article is general information, not legal or tax advice. Rules differ by country, so check what applies to you.
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